Success checklist — The Yarno Playbook

Before you get into the detail, here's a bird's-eye view of everything a successful campaign involves. Use this as a quick reference to check you haven't missed anything.

Campaign goals defined, including desired end result and target audience
Goals entered into the Campaign goals panel in Yarno
Confidence survey created
Questions written, reviewed and approved by SMEs
Content checked against the content review checklist
All questions published in Boards
Flash facts added (if using)
Stakeholder input gathered and incorporated

Campaign launched
Launch communication sent to learners
Campaign dashboard monitored regularly
Mid-campaign nudges sent to learners who need them

Post-campaign data reviewed
Learner drilldown report downloaded
Post-campaign report requested from CSM
Results shared with stakeholders
Post-campaign reflection completed
Learnings documented for next campaign