Mark Eggers

Mark Eggers

Mark heads up the Sales team at Yarno. He loves to chat, which is fortunate because he’s very good at it. He's our digital Swiss Army Knife, always armed with a solution to any problem.

Billboard that says 'learning campaign'

How to approach your learning campaign like a marketing campaign

At Yarno, we like to call our microlearning modules 'campaigns' - so I describe our learning model as a ‘campaign-based’ approach. The word 'campaign' might typically be associated with marketing, rather than learning, but it turns out the two actually have quite a bit in common.

Mark Eggers, 8 minute read
Mark Eggers
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What is last-mile delivery and why is it so important?

The COVID-19 pandemic has likely changed how we shop forever. And with the huge surge in online shopping (especially for items we'd never dreamt of buying online - hello Koala!), there's an added pressure and expectation on the delivery process.

Mark Eggers, 3 minute read
Mark Eggers
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The FOREfront guide to epic customer service

Learn how to make customer service your business, and turn customers into raving fans with this epic CX eBook.

Mark Eggers, 5 minute read
Mark Eggers
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Seneca balancing books on his head

More LOL = More Learn III: all teachers are entertainers

Hello and welcome back: it's Part 3 of More LOL = More Learn presented by me, Mark, I-wish-I-was-a-comedian, Eggers. This time we're getting down to business: how can you use humour to make sure your learners keep learning?

Mark Eggers, 2 minute read
Mark Eggers
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How does More LOL = More Learn?

GIFs and memes are awesome. But not for the reasons you are probably thinking. I’m talking about gif’d up learning content here!

Mark Eggers, 1 minute read
Mark Eggers
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Epic CX: Who Gives a Crap?

A hero in the time of toilet paper shortages, Who Gives a Crap has maintained their top-quality product, while delivering on their guarantee that no subscriber would run out of toilet paper.

Mark Eggers, 1 minute read
Mark Eggers
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Second-rate Service Stories: Why it's important to create positive customer experiences

In this instance, the company turned the blame for a poor job done back onto me - the customer! Not a great way to create raving fans of their business...

Mark Eggers, 1 minute read
Mark Eggers
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More LOL = More Learn II or why we learn more from satire than real news

Those of us in L&D can learn a lot from the way satirical news shows engage and educate their audiences. Let's talk about it.

Mark Eggers, 8 minute read
Mark Eggers
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Man drinking coffee, with Yarno on his mobile phone

How is Yarno different from an LMS?

How is Yarno different from an LMS? Well..for start we have average completion rates of over 85%!

Mark Eggers, 1 minute read
Mark Eggers
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Lady at computer

Why are 30-45 minute elearning modules so ineffective?

The modern worker has less than 24 minutes per week to learn. Microlearning breaks chunks of learning into bite-sized portions that make it easier to learn on the go.

Mark Eggers, 1 minute read
Mark Eggers
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How many Yarno campaigns should I run a year?

How many Yarno campaigns should I run a year?

How many times a year should you run training for your team? There's no one-size-fits-all answer, but we do have a bit of a guide to help you work it out.

Mark Eggers, 2 minute read
Mark Eggers
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More LOL = More Learn

The more you laugh, the more you learn. I'll prove it to you - with science!

Mark Eggers, 5 minute read
Mark Eggers
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We'd love to chat about how Yarno can benefit your business

Mark, our Head of Sales, will organise a no-obligation call with you to understand your business and any training challenges you’re facing. Too easy.